8 Steps to Developing Blog Post Ideas
The steps toward unique content are important ones, as original ideas define great blogs.
However, what do you do with unique ideas when they’re thought up? And once you’ve generated your thousands of ideas, how do you develop them into pillar, link bait articles?
Execution is an important part of growing a popular blog, and if you don’t develop your posts properly, it’s difficult to fully engage and compel your audience.
Here are 8 steps to developing post ideas
#1 Define Your Sub-Topics: Every topic in a post has a “sub-topic.” For example, a post about planting petunias would talk about the right kind of soil for the flower. Make sure to narrow your post topic so that you don’t end up going on and on about multiple categories. If you have a particularly broad idea, why not make it into a series?
On the other hand, sub-topics can be hard to define if your topic happens to be too narrow. Make sure you pick a topic that is expandable, but not vast. Then decide upon the categories that you would like to cover, and figure out how they will solve your reader’s problem.
#2 Organize Your Sub-Topics: Once you’ve narrowed your topics, arrange them so that they flow neatly into one another. You wouldn’t want to organize your article about flowers to talk about how to water the soil before discussing the type of dirt. Make sure your progressions are logical, so that your readers can understand your step-by-step process.
#3 Do Research on Your Topics: Once you’ve figured out how to organize your post ideas, do some research on them so you are well versed in the area. Make sure you know all your definitions for key terms. Remember, you have to know something inside and out to teach it properly.
#4 Get Creative: Once you have all of your ideas in order and fully understand the topic, it’s time to get creative. Think of interesting metaphors, appropriate quotes, funny examples, and anything else to keep the reader’s attention. Don’t forget about post images. Pictures are worth a thousand words, and the correct image can illustrate your ideas perfectly for your reader.
#5 Compile Your Examples, Personal or Factual: Compile and combine personal and factual case studies so that you can further clarify your point. Remember that analogies, anecdotes, statistics, and other such helpful information can really bring a post into new depths. Using relative ideas and illustrations to relate to your readers is a fantastic way to up the quality of your content.
#6 Outline Your Post: After you’ve compiled and cited (always give credit when it’s due!) your examples and links, roughly outline your post so that you don’t get off track when actually writing it. Make sure that it falls inline with the same quality and composition of your other posts. Consistently builds quality just as much as unique and interesting topics!
#7 ProofRead!: After writing your post, go back and proofread! It’s important to spell your words right and organize your words into nice grammar so that your readers can understand it. Developing your posts means focusing on syntax and structure as well.
#8 Promote: Development also means working on your post after it’s been published. Marketing specific posts can provide potential readers with specific solutions that build your credibility. As well, it can bring in more loyal readers to your blog. Developing targeted marketing campaigns is an integral part of developing your posts.
Having an idea is important, but building upon it is golden. Without proper development of concepts, your readers will be left with stale posts and dull information. Many bloggers can think up various fantastic ideas, but few bloggers can build up momentum by properly delivering on their ideas.
Now do you have something else to say?